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Going Green With FloorCraft

Need help in selecting environmentally friendly flooring? Think green.

No, we're not talking Astroturf here. In this case, "green" means the use of environmentally friendly materials that are either readily renewable or made from recycled products. Several green certification programs and directories are available to help remodelers, builders and homeowners make that selection.

A floor is a floor is a floor - or is it? What are some good reasons for opting for green floors?

Green mostly made up of recycled material and does not draw heavily from the environment on virgin material is usually a longer lasting option than your conventional flooring provides an opportunity to comply with the recycling regulations of the government is safer for the occupants of the home and the environment at large is mostly possible to recycle and does not contribute to landfills leaves you feeling a sense of pride in contributing to the environment.

Visit with us at FloorCraft and we will help you understand why and how you too can be GREEN when planning for new flooring.

Going Green Eco by Cosentino

Shaw Greenedge Stainmaster carpet

WE Cork Teragren Bamboo

urke Flooring - Go Green Unique Carpets Ltd.

The Carpet and Rug Institute

GO GREEN: Clear Touch PET Polyester Fibre

Clear Touch

FloorCraft is pleased to introduce a line of carpets from Shaw featuring the company's new ClearTouch BCF PET with recycled content. Like the BCF ClearTouch introduced in 2005, the new ClearTouch is a continuous filament fiber that offers the inherent attributes of polyester as well as exceptional performance characteristics, such as excellent appearance retention and long-term wear. An added benefit of the new fiber is recycled content.

The significance of the new continuous filament ClearTouch is the result of a patent-pending process. Shaw's ClearTouch filament PET styles are unlike any others in the industry and are the result of superior engineering and craftsmanship. ClearTouch styles are rated for appearance retention according to the CRI industry scale, and all have earned performance ratings high enough to qualify for Shaw's Texturegard? texture retention warranty.

The new ClearTouch yarn system also boasts exceptional softness. The extra softness is the result of the yarn's fine-denier filaments. The smaller denier produces the supple touch, while advanced yarn engineering, including optimum twist levels, accounts for the superior durability.

Further differentiating ClearTouch carpets from conventional PET products is the company's patented R2x? Stain and Soil Resistance System for enhanced protection against spills and tracked-in dirt.

Of special note is that millions of pounds of soft drink and water bottles are now used to manufacture BCF ClearTouch carpets. This patent-pending innovation is unique to standard manufacturing processes of PET BCF fibers.